JetBlue lost my wedding dress and won’t reimburse me. Can you help?

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By Christopher Elliott

In this case: JetBlue lost wedding dress dispute

in this case

  • An airline loses a bag containing a wedding dress, medications and heirlooms for 43 days, disrupting a 50th anniversary trip.
  • JetBlue’s initial compensation offer of $181 is far below the passenger’s expenses and the legal liability limit set by the Montreal Convention.
  • This case highlights the critical importance of never checking essential items like medication and the limits of airline liability for valuable and sentimental items.

JetBlue loses Jean Michielli-Pendl’s bag for 43 days, ruining her 50th anniversary trip. At first, it offers just $181 to cover the cost of replacing necessary medications, clothing, and even a wedding dress. Is that enough?

Question

JetBlue lost my all-important bag for 43 days as I left on my 50th anniversary trip to Greece with my children and grandchildren. The bag contained necessary medications for our 30-day stay along with my hearing aids, clothes, wedding dress for my vow renewal and heirloom items for the ceremony. 

The loss of this bag caused extreme stress and ruined what was supposed to be an epic trip of a lifetime. My husband called almost every day and sent 26 emails through their message board. 

JetBlue has offered $181, and that doesn’t even cover the clothes and medications (not all were able to be filled) we had to scramble to find before our cruise. Can you please help? — Jean Michielli-Pendl, Dunkirk, N.Y.

Answer

JetBlue should have found your lost luggage quickly and returned it. Why didn’t it? I can see that you had a busy itinerary in Greece. Based on your correspondence with JetBlue, it looks like the airline had a hard time coordinating a delivery.

Still, JetBlue offered you only $181, which did not even cover the costs of the clothes and medications that you had to purchase while you were in Greece. It should have done better. (Related: How can JetBlue be so wrong — and so right?)

Your right to a refund is outlined in the Montreal Convention, an international treaty that established rules and limits regarding airline liability for baggage. When dealing with a loss on an international flight, you’ll want to refer directly to the convention text if you think your airline isn’t compensating you appropriately.

Article 22 of the convention sets the liability limit for damages associated with delayed passenger baggage at about $1,700. JetBlue’s offer was well below that.

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Your voice matters
🖐️ Your voice matters

What do you think is fair compensation when an airline loses a bag for 43 days? Should sentimental items like a wedding dress have a higher value than the legal liability limit?

And what’s the one thing you would never, ever check in your luggage?

Share your thoughts in the comments below.

You say that the loss of the bag caused extreme stress and ruined your trip, and that you are seeking reimbursement for the $2,445 you spent trying to survive in Greece for a month. You provided a detailed timeline of your communications with JetBlue, which included requests for the bag to be delivered to your hotel in Athens and then later to your home. 

JetBlue asked you to submit receipts for your out-of-pocket expenses and you also provided a list of the contents of the bag. So what went wrong? Your top comment

🏆 Your top comment
Honestly, I hate to be a Debbie Downer, but if ANY item is so important, it should never leave your sight and should go in your carry on. This is obvious and particularly true for medications, wedding dresses and medical devices, all of which the writer checked in their luggage. The ‘distress’ was their own fault.
— Claudia C. Davis
Read more insightful reader feedback. See all comments.

You’ve repeatedly mentioned that losing the bag caused you distress. Unfortunately, there’s no provision in the Montreal Convention for pain and suffering. You also mentioned that you lost an heirloom — your wedding dress. Airlines often exclude items like heirlooms from their liability, which may have caused some confusion during your claims process. And never, ever check essential medications or hearing aids. Always put those in your carry-on luggage. I have more on luggage reimbursement in my free guide to finding your lost luggage.

You might have appealed this to one of the executive contacts at JetBlue. I publish the names, numbers and email addresses of the JetBlue customer service managers on my consumer advocacy site, Elliott.org.

I contacted JetBlue on your behalf. The airline agreed to review your claim and revised its offer. It offered you an additional $900 with a $400 JetBlue credit. Carry-on or check? A smart packer’s guide

Carry-on or check?

A smart packer’s guide to avoiding disaster

Always carry on

  • Medications and medical devices. Never check essential health items.
  • Passport, IDs, and documents. Keep all critical paperwork with you.
  • Electronics and chargers. Laptops, phones, and power banks belong with you.
  • Valuables and heirlooms. Jewelry, cameras, and sentimental items are irreplaceable.

OK to check

  • Bulk clothing and shoes. Pack most of your wardrobe here, but always carry on at least one change of clothes.
  • Large toiletries. Note: While the 3.4 oz liquid rule is changing domestically, it may still apply on international flights.
  • Sports equipment and souvenirs. Most large or bulky items will need to be checked.
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Do airlines have too many liability exemptions for checked luggage?
JetBlue executive contacts CTA

Need help with JetBlue?

If you’re having a problem with a lost bag or another customer service issue, sometimes the best way to get a resolution is to contact an executive. Here are the contacts you need.

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Christopher Elliott

Christopher Elliott is the founder of Elliott Advocacy, a 501(c)(3) nonprofit organization that empowers consumers to solve their problems and helps those who can't. He's the author of numerous books on consumer advocacy and writes three nationally syndicated columns. He also publishes the Elliott Report, a news site for consumers, and Elliott Confidential, a critically acclaimed newsletter about customer service. If you have a consumer problem you can't solve, contact him directly through his advocacy website. You can also follow him on X, Facebook, and LinkedIn, or sign up for his daily newsletter.

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