Weekend survey: Do you believe online hotel reviews?

When it comes to online hotel reviews, do you believe everything you read?

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I’m asking for two reasons. TripAdvisor, which dominates hotel reviews, just announced it has started offering a way to rate airlines. (That ought to be interesting.)

Also, I’m working with a TV news program that is investigating hotel reviews. If you work for a hotel, or have ever worked for a hotel, and have engaged in “reputation management” designed to influence the reviews your property receives, please contact me directly by Monday afternoon. I’ll pass your name along to the appropriate people.

Now, to this week’s question. I’d like your comments on how these hotel reviews affect your travel purchasing decision. Do you take them seriously, or pay them no heed? Has the way you’ve used these hotel reviews changed in the last five years, and if so, how?

As always, please send me your full name, city and email address. Your comments may appear in a future post.

Here’s a link to the survey.

Here are the results.

One thought on “Weekend survey: Do you believe online hotel reviews?

  1. Beijing airport,
    cruise port car van pick up service, chauffeur, transfer, rental car service, tour
    advisor assistant. Email: [email protected]

    Mobile Telephone: +86 1362 104
    2428

    My name is Tony. I am an English speaking tour guide professional
    driver with a detailed knowledge of Beijing’s major tourist and business
    destinations. My all vehicles are clean, late model, fully equipped,
    comfortable and fully insured professional vehicles. I can transport 12
    passengers or less for 59.00 USD per pick-up. Please call me directly on my
    mobile telephone or email me for any questions. I can meet you or your guests
    at the airport. I can also transport you to and from meetings, conventions, or
    tourist attractions.

    Airport
    & sea port car van drop off service, rental car service to other city, with
    tour guide assistant. Email: [email protected]

    i am a local quilified tour guide
    my name is Tony zhang , to great wall, to forbbiden city and temple of heaven ,which
    one do you perfer ?

    booking my Benz Van /
    car or reservation hotel room, contact me directly , better service to you ,van
    service fee and tour guide service fee both lower than the tour agent ,i am
    always at Beijing airport waiting for you arrival!

    Rental car service, beijing Benz van airport pick
    up service,To xingang cruise port drop off service. To
    princess cruise transfer service.

    beijing airport to the Hilton / Marriott hotel only
    charging $59, under 12 passenger. quilified driver safe for all of us.

    email: [email protected]

    cellphone: +86 1362 104 2428 Tony

    THANK
    YOU !

    (please reservation at least 4 hours before, in high tour
    season)

    Hope hear from you soon my dear guest。

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