Who are the most influential Twitter users in the travel business?
That’s an easy question to ask, but a hard one to answer.
I get around on Twitter — I’ve been active on the site since the beginning — so I thought I’d query my friends using a tool called Tweepular that helps you identify your most popular followers.
Before you say anything, I know: This is hardly scientific. And just because someone has a lot of followers doesn’t necessarily make them influential. But it’ll have to do. Besides, with another revolution imminent in Iran, and with everyone blaming it on Twitter, what better time ask a question like this?
Here we go:
1. JetBlue Airways (685,244)
2. Southwest Airlines (80,697)
3. Gary Arndt (72,778 )
4. Kathika Travel Blog (51,114)
5. islandprincess2 (38,405)
6. BrilliantTrips Blog (23,487)
Why not list the top 10? Actually, Tweepular pulled up the top 100, but only six were pure-play travel accounts. My top three, for example, were Britney Spears, Barack Obama and Whole Foods Market, in that order. There’s a joke in there, somewhere.
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Obviously, there is a lot more to it than number of followers. Morgan does a fantastic job at Jetblue as do the ladies at Southwest Air. But for me, Alaska Air is doing a fantastic job, really engaging with their community.
Excellent information, Elliott! I’m adding some of these to my tweet list and others to my blog roll.
If I’m so damn influential, where are my free hotel rooms? :)