The airline industry is one of only a few businesses that is allowed to sell more of its product than it has. When a carrier overbooks one of its planes, it has what’s delicately called an “involuntary denied boarding” situation on its hands — meaning someone’s not going to get kicked off the flight. And until now, that wasn’t necessarily a bad thing, because the airline asked for volunteers, which it rewarded with vouchers, cash, hotel rooms, meal tickets and other compensation. But is this system of paying off customers quietly being eliminated?
It is if you talk to a passenger like Chris Rauwendaal, who recently flew from Sacramento to Knoxville, Tenn., by way of Dallas, on American Airlines.
“While waiting for the Knoxville flight, an announcement was made that the flight was oversold and five volunteers were requested to give up their seats in exchange for a $250 voucher,” he remembers.
Normally, the next step would have been for American to sweeten the offer — either adding to the value of the vouchers or including a free upgrade to the next class of service. But according to Rauwendaal, that didn’t happen.
I was asked to come to the counter. When I did, my boarding pass was taken away. I was informed that I would be removed from the flight because I did not pay full fare and would be able to catch a flight to Knoxville the next day. When I told the attendant that I had to be in Knoxville to teach a class the next morning, I received no sympathy or consideration.
I checked with American Airlines, and a spokesman told me that the carrier followed its procedures on the Nashville flight. American compensated Rauwendaal with a $250 voucher and put him on the next flight to his destination, in accordance with its conditions of carriage.
But that’s not how Rauwendaal sees it.
“In my experience, when an oversold situation occurs the reward for people giving up their seat is increased until the required number of people come forward,” he told me. “I have seen this happen on many occasions. This is not what happened in this case; I was simply told that I was taken off the flight – like it or not. With 800+ thousand miles in my AA frequent flier account I have no need for a $250 voucher.”
In response to a written complaint, American sent him the following note, which appears to be a form letter:
I’m terribly sorry we couldn’t accommodate you aboard flight 3599 on December 9.
While there are very good reasons for the standard industry practice of overbooking flights, they are of little solace when you are the one who is denied boarding and as a result, your travel plans are disrupted. I would like to explain, however, the procedures we follow in the event that we have to deny boarding to a customer.
If a flight is oversold, no customer will be denied boarding until we have asked for other customers to volunteer to give up their seats. However, if we don’t get enough volunteers, customers may be involuntarily denied boarding in the following order:
1. Passengers who do not meet the minimum check-in time requirement
2. Passengers without assigned seats, based on check-in time who do not qualify for one of the following categories
3. Passengers with assigned seats, based on check-in time who do not qualify for one of the following categories
4. AAdvantage®/AAdvantage® Gold
5. Executive Platinum, Platinum, Emerald and full fare coach passengers
6. Business Class passengers
7. First Class passengers
8. Those passengers who will experience a severe hardship as a result of being denied boarding — might include those who are elderly,disabled or children traveling alone
As you can see, the order in which we choose customers who can’t be accommodated on an oversold flight is not arbitrary. Our agents have procedures they must follow in situations such as this.
There is simply no excuse for overbooking any flight. If airlines such as JetBlue can have only a few involuntary denied boardings in a month — just check out their numbers on the latest airline report card if you don’t believe me — then other carriers should be able to effectively end their overbooking practices.
But the big question is, have airlines stopped asking for volunteers when they’re overbooked? Are they now arbitrarily kicking passengers off the plane?
If that’s happened to you, let me know or leave a comment.
Christopher Elliott is the author of Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals. Critics have called it “eye-opening” and “inspiring” — it’ll “grab your attention and won’t let go.” Order your copy now on Amazon, Barnes & Noble or iTunes.

Elliott is consumer advocate
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