Rentalcars didn't give him the full picture.

He found a great rate on Rentalcars.com. But then he signed the Europcar contract

John Mardall signed a Europcar contract that added $135 to his car rental bill in England. He wishes he hadn’t. He shouldn’t have. But he did.

Mardall’s case is a cautionary tale about car rental agreements and the difference between a quote and a contract. It is also a frustrating exercise in “gotcha” travel pricing from which there is no easy way out, at least for him.