To get an idea of how smart marketers have become, spend a few minutes online. Just hint that you might be interested in a product by doing a search or browsing a big site like Amazon.com. It’s enough to trigger a never-ending cascade of ads that seems to follow you around, no matter where you go.
Take that back: The ultimate guide to a product return
Most product returns are uneventful. You send the item back in its original packaging, you get a refund or exchange. But what if yours isn’t?
