With its dramatic black volcanic rock, stunning seascapes, and impossibly tasty coffee, Kona, Hawaii is one of the world’s most unexpected destinations. And when Lynn Regan booked a condo there last year, she was looking forward to experiencing the Big Island’s differentness.
If you’re looking for reliable information about a product or service, you absolutely have to know about reputation management.
Think of reputation management, or “rep management,” as controlling what people read about your company online, and to a certain extent, offline. The goal is to either delete the negative information or push it to the bottom of search engine results on sites like Bing and Google.