A majority of airline passengers want to see an all-inclusive price for their tickets up front, according to a new survey.
Asked how they preferred to view airfares when they shopped for tickets online, two-thirds of respondents said they want to select optional fees at the start of their search, view an inclusive price quote, and compare airfares with the same options. The technology currently exists to generate such quotes, but airlines have not released their fee information in a meaningful and comprehensive way, making such a comparison impossible.
A smaller number of air travelers (15 percent) say they don’t require as much information up front, and are happy with seeing a menu of airfares and a list of extra fees from which they can choose, but that they don’t need to compare fares between air carriers.
Slightly fewer (14 percent) said they don’t mind the current system, which requires them to visit each airline site, check airfares, look for possible fees, and then write them down to compare them.
About six percent said they want the airlines to choose what fees and options they’ll be offered, which is a system currently being created by American Airlines.
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