When it comes to using technology to improve the travel experience, Vail Resorts is known as one of the most progressive resort companies in America. I’ve interviewed CEO Rob Katz several times about Vail’s EpicMix initiative, and RFID-enabled ticket system that integrates with social media. Version 2 of EpicMix goes live next month, and I thought I’d check in with him to see the progress.
ROB KATZ
EpicMix is Vail Resorts’ newest online mobile application for winter sports, and with ski season just around the corner, I asked Rob Katz, Vail Resorts’ CEO, to weigh in on social media and skiing. Here’s our interview.
Rob Katz is the chief executive of Vail Resorts, which owns Beaver Creek, Breckenridge, Heavenly, Keystone, and, of course, Vail. Parts of Colorado just received record amounts of early-season snow, which is all the excuse I needed to talk skiing with Katz.
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