Not a day seems to go by that I don’t receive an email that commends me for my “well-written” site and asks, “Do you accept sponsored content and if so, how much you charge?”
These blind queries — they’re so generic that they can’t even bring themselves to address me by name or say which site I write for — are being sent by companies trying to place what’s called “native” advertising online.
Here’s what you need to know about native content: They’re ads masquerading as objective stories. And the practice has become so worrisome that the Federal Trade Commission, which regulates this form of advertising, recently held a workshop to discuss the problem.
A typographical error on a Craigslist ad has Amy Pollick’s cellphone ringing off the hook. Is there any way to stop the calls?
Question: I’ve had a couple of weird phone calls and a text on my personal cell phone the past couple of weeks, inquiring about the “handyman ad.”
Well, the text indicated it was a Craigslist ad, so I went to look, and lo and behold, my personal cell was listed as a contact on the ad. I’m sure — hope, anyway — this was a mistake, that someone got the numbers transposed or whatnot. But obviously, I’d like my number removed from the ad. Read more “Help me get rid of these Craigslist calls!”
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