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Out of Site,
Out of Mind
Opinion · November 15, 2002
It's hard being a
travel dotcom. You have to deal with angry investors or shareholders,
an impatient public - and now, the holiday shopping season. This year,
there's more to worry about than the Web servers overloading with orders.
Many e-businesses are wrestling with other issues, from compatibility
and customer service problems to the threat of government regulation.
Here's how the holidays are shaping up for the travel sites - and what
it all means.
| Site |
Problem |
Solution |
Prospects |
| Orbitz |
Coalition of
rivals is trying to shut it down, claiming it's anti-competitive. |
Feds this week
said there's no need to regulate the sale of airline tickets over
the Internet. |
Not bad. Now,
about that public stock offering ... |
| United.com |
Macintosh users
report site freezes when they try to book tickets. |
Telling affected
users to upgrade to a more recent browser. |
If only it
was that easy to repair carrier's troubled finances. |
| Trip.com |
Nielsen numbers
show traffic lags behind powerhouses Expedia, Travelocity, others. |
Snagged booking
engine deal for New York Times site, co-branded Nickelodeon project. |
Decent. Look
for spike in numbers by summer. |
| AOL |
Jimmy de Castro
out as head of Internet service after only seven months on the job.
|
Bring back Ted
Leonsis, who oversaw rise of AOL travel. |
Even if parent
company tanks, AOL travel should rock. |
Christopher
Elliott is a travel commentator based in Key Largo, Fla. All e-mailed
questions may be edited, condensed or republished at the site's discretion.
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