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GREEN

Finnair is seriously green. How serious? It has its own vice president for sustainable development, Kati Ihamäki. I spoke with Ihamäki about some of the myths and realities of being a “green” airline.

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The fall of green travel

January 25, 2009

Green travel is dead. I arrived at this unlikely conclusion while talking with Mike Ragsdale, the “town evangelist” for a seaside community in Northwest Florida called Alys Beach. “People think being green means making sacrifices or paying more,” he told me. “That’s not necessarily true.”

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