Delta Air Lines says no. United Airlines is seriously studying it (is there an exam coming up?). Other airlines are staying quiet after American Airlines’ controversial announcement that it will start charging $15 for the first checked bag.
So is the era of “free” luggage really over, as so many pundits — including yours truly — declared yesterday?
American Airlines shows no sign of backing down. Late yesterday, the following notice appeared in its internal system:
In addition to the fee increases that AA announced this morning, we have announced that customers will be charged $15.00 for the first checked bag effective for tickets issued on/after June 15, 2008 for travel within/between the U.S., Puerto Rico and the U.S. Virgin Islands. For customers flying to/from Canada, the first checked bag fee will apply for tickets issued on or after July 7, 2008. The same exemptions and policies that are in place for the second checked bag fee, outlined in BAG INFO, will also apply for the new first checked bag fee. As a reminder, a few of those exemptions are:
* Passengers who purchased a First or Business class ticket
* AAdvantage Elite status members
* Passengers whose tickets are issued in Y/B/H inventory
We are in the process of updating all baggage reference files and will complete them as quickly as possible.
A Continental Airlines insider suggested that the airline might adopt the first-bag fee soon.
This first bag fee is certainly in the mix. There’s a benefit on the back end.
When customers write in to complain of some horror related to this new fee – then BONUS for the airline is they will have a new compensation tool in the form of a free baggage check voucher. It’s a win-win from a customer care management perspective, because you already collected the money, you are not going to refund it, BUT you can appear as if you are offering a goodwill gesture with a voucher.
Remember, customer care departments are trying every possible way to cut back on compensation levels. This would actually provide a new one.
Oh, wow. I hadn’t thought of that.
Meanwhile, passengers are feeling cornered by this new surcharge. Josh Kaufman pointed out that American is essentially forcing passengers to pay the $15 since they can’t carry a number of things aboard a plane, including liquids, gels and sharp objects.
The fee would only work if the airlines decided to enforce the carry-on size rules. It’s time that they stopped people from carrying on a suitcase that takes up more than half the overhead bin.
If your row doesn’t get called to board early on in the boarding process, you’re going to be forced to check your bags because there will be no more overhead space available. Are they
going to charge the $15 then?
We probably won’t know until June.
Got any bright ideas on how to fix this mess? Let my friends over at the US News Money & Business blog know.
Christopher Elliott is the author of Scammed: How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals. Critics have called it “eye-opening” and “inspiring” — it’ll “grab your attention and won’t let go.” Order your copy now on Amazon, Barnes & Noble or iTunes.

Elliott is consumer advocate
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